Cause Marketing & Brand Partnerships

Companies and partners support Children’s Defense Fund (CDF) to help ensure vulnerable children will not be left behind. Below are a few of the companies that are doing well by doing good.

Lasting Smiles

Lasting Smiles makes fair-trade, organic lip balm that cares for people and our planet. Fifty percent of the proceeds from lip balm sales go to causes chosen by the customer, like Children’s Defense Fund. As a cause partner, Lasting Smiles is helping CDF be a strong voice for all children.


Akris is an international fashion house based in Switzerland. By donating 50% of sales from two styles of fashion face masks to Children’s Defense Fund, Akris is joining CDF’s relief efforts and supporting children and families as they face the challenges brought on by COVID-19.


Helm is a personal transportation company that is proud to support Children’s Defense Fund’s mission by donating 10% of their profits to CDF. Helm believes in giving children a brighter future by meeting the demands of the present and advancing their potential. is a video advertising platform for cable tv and a company that believes in giving back. They raised money for Children’s Defense Fund by organizing a 5k run for more than 500 employees in the fall of 2020. Employee donations for the 5K were matched, doubling the amount donated to support our work to help our nation’s children.

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