About Us

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CDF and Fallon Worldwide

For the past 25 years, CDF has enjoyed a successful and productive partnership with Fallon Worldwide, an industry leader in advertising, to produce highly creative, effective advertising on behalf of America’s children. Fallon’s powerful, original work and strategic thinking, offered to CDF on a pro-bono basis, has resulted in a collaboration based on mutual respect and a shared mission to educate the public to improve the lives of children.

In March 2010, Pat Fallon, CDF board member and chairman of Fallon Worldwide, was inducted into the prestigious Advertising Hall of Fame® by the American Advertising Federation (AAF). In recognition of this great achievement, here are some examples of the CDF campaigns and messages that Fallon has so generously contributed to over the years.

We look forward to continuing this outstanding partnership for many more years.

Video Gallery

Poster Gallery

Cease Fire Campaign (1994-1999)

Stand for Healthy Children Campaign (1997)

Movement to Leave No Child Behind (2001)



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